Word Vomit...

Ladies and Gents...CALLING ALL ENTREPRENEURS...Let’s stop the word vomit. Shall we?

As the owner of a business myself, and as a mentor to other entrepreneurs, girl bosses, and business owners.. I understand the temptation to word vomit.  I get it.. you want people to know how amazing and awesome your product or service is.

If you get nothing else out of this blog, please take this away…. 

People do not buy products and services from you because of your product or service. They buy your product or service because they know, like, and trust YOU. YOU ARE THE MAGIC.

The quickest way to get people to know, like, and trust you, is by keeping it real, yo!  So let’s stop word vomiting all over people about how magical your product is, shall we?  NO ONE CARES.

Just be real, be honest, and care about them.

True story.  Not too long ago, I got a message from someone I hadn’t heard from in years.  When I saw their message in my inbox I was excited and curious to hear from them.  Turns out, this person had just started their very first new business.  Exciting right?!  Well, you’d think so.  But the message they sent me was four paragraphs long, ALL about them, ALL about their products, and they didn’t ask me ONE question about myself, how I was doing, or even tell me a little bit about why this would be something I would be interested in.  

AKA, utter and complete word vomit.  

As a business owner it made me sad for them because I knew it one day they had become “that person” to however many hundreds of people they had sent the same exact copy and past message to.

It all comes down to this – You want people to want to try your product or your service?  Then you have to know WHY they would even benefit from it first of all.  But you also have to care about them and you MUST keep it real!

Don’t drink the Kool Aid to your own product or service.

You have to know what YOUR truth is.

A great example of this is myself!  Before I started my business, I tried the product.  But we were broke, and at the time I did not understand the value of Ketones.  So, I was just going to try it and send it back for a refund after my 30 day trial.  

Soooo sketch and soooo lame.  

I, of course, DID NOT send it back because I fell head over heels in LOVE with my beloved Unicorn Moonshine. BUT, I make sure that I tell all of my clients that story, because it’s REAL, and because I want them to know that I understand!  I am a person too and I actually care about them.

When you’re having a conversation with a potential client or customer, when you are inviting them to try your product, to try your service, to work with you in some form or another… before you just go out and tell them all about your product or service, you first you have to know WHY what you offer would benefit them. Then, when you have a conversation with them, be more interested in them than you are desperate for them to be interested in you.

Being interested in someone else is the quickest way to make a friend, and at the end of the day, the most loyal customers and clients are the people who know that you actually care about them because you’ve taken the time to ask!

Once you have asked them about themselves and discovered a need you can help with, then you can say, 

“Hey! Have you ever hear of _____? I think you would really love it because of _______.”

Let them ask you! Just say, “Hey. I think that you would really like this. Have you ever considered trying this?” And see what they say. If they say, “Yes,” great! You can ask them if they want more information, or how you can help them. If they say, no they haven’t, then you can say, “Well, I think you would really love it. Do you want me to get you some more information on it? Or, do you have some questions that I can answer for you?”

It is so simple to build a relationship with someone. It takes virtually no time. But, word vomit is not the way to do it.  If you want to build a very successful business that lasts a long time, then dude, keep it simple.  All you need to do as a business owner is fill a need for someone else. That all starts with being more interested in them than you are desperate for them to be interested in you.  Find a need that they have, and fill it.

Here’s a little bonus tip for you. Any message that you send to someone about your product or service needs to be three or four sentences long, maximum. If someone sends me a message that’s more than five sentences, I am not answering it. I don’t have time for that.  I’m a busy and so is everyone else. Keep it simple. Less is more. Allow them to ask the questions and you will see the success you want as you gain more and more LOYAL clients and customers!

If you’re curious about how you can work with me and be a part of my Team. I’ll be in touch!

5 Things You Should Know BEFORE Becoming a Beachbody Coach!

So you are looking into this whole “COACHING” thing?

Here are 5 things you need to know before making the BEST decision for YOUR life!

#1 - Coaching is NOT a “Get Rich Quick Scheme” 

If your number one priority is making bukoo bucks... You might as well save your $39.95 (sign up cost) and keep looking for the right opportunity for you... Because coaching will be a big fat waste of your time... NOT because you cannot end up making BIG MONEY... because you DEFINITELY CAN... but because in THIS business, the only people who make money are the ones who actually care to make a difference and help people change the course of their lives! Your income will ALWAYS be a direct reflection of the number of lives you help change!

#2 - You have to “BE THE CHANGE YOU WANT TO SEE IN ... YOUR BUSINESS!” 

You’ve probably wondered, what the heck do you actually DO as a coach, just SELL stuff? Absolutely not! It’s SO much more than that! As coaches we are BEACONS of light. (okay, slightly dramatic... but it’s TRUE!!!) We use our life, and the way we live it, to inspire and encourage others. What happens when you see a friend that you haven’t seen in a few months... and they have lost 20lbs, are beaming with energy and a whole new outlook on life? Well, I know what I DO... I ask them, “What the heck have you been doing girl!? You look INCREDIBLE!!! I want your secret!” -- That’s the best way I can explain the basis of coaching. YOU are that person who, in this story, committed to changing their lives for the better... and thus EVERYONE around you wants to know YOUR SECRET. Mine, well, it’s BEACHBODY! TurboFire first changed my life after having my after my 3rd child, then again after having my 4th child ... then came Shakeology that literally was a health GAME CHANGER for me!!! And NOW, COACHING ... which has taken me from a bored stay at home mom to BADASS MOM CEO with zero business experience... I'm working my way to making six figures a year too! WHY? Because I focused on changing ME first... Then shared my “secrets” with others who followed suit! 

#3 - Coaches are Independent Business Owners. 

When you become a coach you don’t the work for BEACHBODY... You work for YOURSELF! No one gives you deadlines, tells you how much you have to work, when you have to work, WHERE you have to work, nor do they decide your salary... YOU DO! And yea, I KNOW... SOUNDS INCREDIBLE, right? *and it IS*... IF you are willing to learn to manage your time effectively, stay consistent, be self-motivated and most of all, self-disciplined. MOST of us have never worked for ourselves... We have had all of our tasks and responsibilities laid out for us, a BOSS to hold us accountable and scare us from losing our job if we didn’t stay on point, a pre-determined salary or hourly rate GUARANTEED to us (even if it wasn’t great... we at least knew exactly what we would make.) and business hours (good ole 9-5!). The BEST comparison I can give you to describe the difference between working for someone else and working for yourself is the difference between HIGH SCHOOL and COLLEGE. Everyone HAS to go to High School... there is set rules, schedules, learning materials, teachers, subjects, tests, etc... But college... College is for the ELITE, the ones who want MORE out of life! The ones who are willing to take responsibility and make something of themselves. No one calls your mom when you skip class... tells you what to wear, which major to pick, nor which class times you will choose. If you drop out... Well, that’s on YOU. Owning your own business is the SAME WAY... So are you ready to Graduate to the BIG LEAGUES?

#4 - Perceived PERFECTION = NO CONNECTION 

Your success as a coach is directly linked to how CONNECTED others feel to you. So many times when I talk to people who are trying to decide whether or not they are going to become a coach... They mention “not being at their goal body yet”  as one of their reasons they doubt they would succeed. TRUTH IS... People don’t connect to PERFECTION... They connect to your STORY. The struggles you overcome on your JOURNEY... and the honesty and openness you are willing to share with them. THOSE are the things that inspire them to change! You want them to think, “Well, if SHE can.... So can I!”... NOT “Well, she is perfect... so, of course she succeeded!” Until I opened up and shared my story of losing myself after my 4th pregnancy... and barely scrapping by paycheck to paycheck.... Only THEN did they start to see I was human, just like THEM... with struggles, hold backs and experiences that I could have let hold me down. Question is: Are you willing to let down your guard and share? 

#5 BIG DREAMERS make BIG DOERS! 

ALL successful coaches have ONE THING in common... They started with BIG DREAMS that fueled their fire to succeed! You have to have a CLEAR vision for YOUR LIFE and know what you are working for! Just like college... You go through the learning process (not making money) all the while KNOWING it will be WORTH IT in the end when you graduate and land the career of your dreams. Only difference here is that college could put you THOUSANDS of dollars in DEBT with no guarantee of a job... when in Beachbody you can actually MAKE MONEY while learning the ins and outs of your trade. IMAGINE if you spent FOUR FOCUSED YEARS, the way people do in college, on BEACHBODY!!! You would likely be earning more than most DOCTORS by the time you “graduated” with no debt to speak of! My point is... You have to know where you want to go... and more importantly WHY! The more defined your WHY... the HIGHER you FLY!

I hope this gave you a better idea of whether or not coaching is right for you and your goals, it is truly not meant for everyone... but when it lands in the lap of the person described above... MAGIC HAPPENS and DREAMS COME TRUE!

When and If you are ready to take the next step... I would love to lock arms with you and be your Coaching “professor” of sorts to show you why I love this business so very much and why I think you just may too! When you become a coach on my team... Your dreams become MY dreams... and THIS dreamer is most certainly a DOER!

Let’s make it count!